Jo Kerr


Jo Kerr's career has focused on strategy, leadership and change through a digital lens. Jo is Director of Impact and Innovation at Turn2Us, after being a freelance consultant and leadership coach. She was Assistant Director of Digital for Breast Cancer Care, Girlguiding’s first Head of Digital Communications, and Managing Director for London at Reason Digital. Jo is a Fellow of both the Intersticia Foundation and Newspeak House — the London College of Political Technologists. She is chair of the board of Trajectory Theatre and a newly appointed trustee of 360Giving.

11:30 - 12:10

Tuesday 11 May

A Journey Into The Unknown: Transforming data & insight practice at Turn2us through the pandemic

As recently as January 2020, Turn2us collected and stored large volumes of data from its programmes and digital tools, without carrying out analysis or gaining insights. When the pandemic hit, the small insights team acted quickly to understand how people and communities were being affected both financially and in terms of wellbeing. But moving fast didn't necessarily build the best foundations for the future. Our journey to digital maturity hasn't been a straightforward, but we've learned a lot of valuable lessons along the way - both to improve our work and build a robust data culture. Join this session for an honest and engaging look back over the last year and look forward to what's next.